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Extended Business Program up-and-running in NZ

February 08, 2010

by: Nathan Dukes

A new partner initiative to open SAP’s sales channels has been introduced in New Zealand.

 

The SAP Extended Business Partner Program is now active, after being promised late last year.

 

SAP NZ said at the time customers and partners could expect the program to come into effect sometime this year.

 

Under the format of the program, SAP will enlist the support of a group of companies who will work with Value Added Resellers to sell customers the SAP Business All-In-One package.

 

SAP says the Extended Business program is ideal for partners who have sales or implementation capabilities but are not able to meet the full requirements or investment of SAP PartnerEdge for channel partners.

 

The SAP Extended Business program enables organisations ‘that regularly recommend, implement, or develop solutions to benefit from a closer relationship with a highly successful SAP partner – and become more closely aligned with SAP’.

 

The Extended Business Program will work with SAP Value Added Resellers to expand the number of avenues customers can access SAP solutions.

 

The program offers these partners SAP training, and access to the latest tools and technologies.

 

The initiative is a far cry from the original direct sales model, where all customer sales were made with SAP.

 

The program has already been introduced in North America, and SAP Canada is undertaking a similar transition to a multi channel sales model.

 

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